Ecommerce Packshots: A Simple Process for Ten Products

Ecommerce Packshots: A Simple Process for Ten Products

Fix a shooting frame

Choose the same background, the same light and the same framing for a family of products. Photograph a clean item, consistent with what will be delivered. Regularity allows models to be compared; different treatment for each sheet may obscure dimensions and colors.

Document details

Add a front view, side view and a detail that responds to an objection: closure, texture, connection or finish. If size matters, use a reliable scale or a practical photo, without misleading perspective. Write a short note on permitted alterations.

Check before publication

Export in a suitable size, open the images on phone and compare them to the actual product. Check the consistency between photo, variant, title and description. A packshot can be reused in a product feed, but it must retain the correct item and information.

Source: https://developers.google.com/search/docs/appearance/google-images.

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