Check essential information
Google Merchant Center receives product data that must match the store. For ten priority products, compare title, image, price, availability, variant and link destination. A promotion displayed in a feed but absent from the product page creates a gap for the customer.
Read diagnostics
Open reported issues to understand if they affect an article, a family, or the entire feed. Correct at source in the store when possible: a manual correction in the feed may be overwritten at the next sync. Also check the delivery and return rules actually visible on the site.
Measure after correction
Note the update date and affected products. Wait for the stream to be processed again, then check that the problem disappears. Distinguish free visibility, paid ads and sales in your reports. A technically accepted account does not guarantee display or orders.
To continue: the guide “SEO applied to your store” details a method to apply on your site.
