You may be a rocket scientist, but coming up with your first blog post ideas will be still the hardest thing in the world. How to write that first post when you are glaring at the blank screen, and inspiration just *doesn’t come*? You feel like the clock is relentless, and instead of writing that killer post you’re on your 6th cup of coffee, you’ve watched three seasons of ‘Suits’ and your house has never been cleaner? I’ve often been there before! I would simply procrastinate and do everything not to start writing…and then the situation would often repeat the following day, leaving me more and more frustrated, and leaving my blog and content strategy shambles. It took me 5 […]
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How to create a Digital Content Strategy
‘If you fail to plan, you’re planning to fail’ So you’ve been writing your blog posts. Creating amazing freebies. Posting on your Facebook page. Posting on Instagram, Pinterest and Twitter…Giving away tons of value for free. And still…nothing happened. Maybe it’s because you didn’t have a strategy? Digital Content Strategy or an online Content Marketing Plan, should be a backbone of your content marketing. Many business owners learn the importance of a Digital Content Strategy the hard way, once they have spent (wasted) a lot of time creating content that is simply not bringing results. If you are publishing posts on your blog and social media, and not seeing the increase in sales you were hoping for – read on. […]
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